In another life, Yumiko Whitaker may have been a park ranger so she could guide and help people navigate the outdoors while watching the world bloom.


It is not by accident that she chose to work in public relations, helping others find their way to flourishing endeavors.


Yumiko’s journey to PR has been by way of service: to her large family, to those in need, to those doing good work in the world. From her time at Loyola Marymount interning in the municipal court system to winning a $500,000 grant for an LA-based non-profit, her mission has always been to help and develop others’ strengths.


She continues that path by shaping positive change and results for her clients and their organizations. And she loves every minute of it.


Her company’s name, Hummingbird PR, pays homage to her love of nature and ability to get things done with grace and efficiency.


She knows she will always find the right place and time to position her clients for their ultimate success and growth.


Years of experience improving the brand image and performance of organizations has given Yumiko an eagle eye for connecting people, building teams and influencing from within.


She is very hands-on. Very. 


One of her achievements was nearly 10 years with global retailer, IKEA, where she helped shape the brand into a household name in a very short time. 


Rather than simply checking tasks off a list, clients continue to hire Yumiko for her strategic mindset, creativity and innovative ideas. Her vision.


When she’s not out expanding the footprint of her clients, you can find her hiking or on a mountain bike. Watching the world bloom.



  • IKEA
  • Gap, Inc.
  • American Cancer Society
  • Nakatomi PR
  • State of California 28th Senatorial District


BOARDS & COMMITTEES past & present: 

  • Burbank Chamber of Commerce
  • Leadership Burbank
  • City of Burbank Property Owners Business Improvement District
  • Burbank Unified School District
  • City of Los Angeles Human Relations Committee
  • Los Angeles Area Chamber of Commerce
  • Covina Chamber of Commerce
  • Covina Unified School District
  • Costa Mesa Chamber of Commerce
  • Newport-Mesa Unified School District
  • National Society of Fundraising Executives
  • Business and Professional Women
  • California State Parks Mountain Bike Unit
  • Los Angeles Commission on Assaults Against Women
  • LMU Alumni For Others
  • Miracles for Families  
  • Pro bono support to Santa Ana-based Women Helping Women/Men 2 Work
  • Director of Public Relations for the Orange County Chapter of the American Marketing Association.  
  • National Association of Women Business Owners' Orange County Chapter
  • SMARTY Los Angeles 
  • Orange County Chapter of Public Relations Society of America  


Yumiko holds a Bachelor of Arts degree in Political Science from Loyola Marymount University. Her international experience includes participation in multiple cultural and marketing management programs based in Sweden, the Netherlands and Finland.